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  • THE LONG TAIL
    作者:CHRIS ANDERSON
    所属分类:进口图书>>进口图书>>其它图书(进口)
    出版社:HYPERION
    出版时间:20060101  上架时间:20100721
     IN ONE OF THE MOST IMPORTANT BUSINESS BOOKS since The Tipping Point, Chris Anderson shows how the future of business and culture isn't in hits, the high-volume head of a traditional demand curve, but in what used to be regarded as misses--the endlessly long tail of that same curve. What happens when everything in the world becomes available to everyone? When the combined value of all the millions of items that may sell only a few copies equals or exceeds the value of the few items that sell millions each? When a bunch of kids with no profit motive can record a song or make a video and get the same electronic distribution for it as the most powerful corporation? Chris Anderson, editor in chief of Wired magazine, first explored "The Long Tail" in an article that has become one of the most influential business essays of our time. Using the worlds of movies, books, and music, he showed how the Internet has made possible a new world in which the combined value of modest sellers and quirky titles equals the sales of the top hits. He coined the term "The Long Tail" to describe this phenomenon, a phrase that's since appeared in boardrooms and media around the world. Now, in this highly anticipated book, Anderson shows how we got to this point, and the huge opportunities that exist: for new producers, new aggregators, and new tastemakers. He discusses the reputation economy; the end of inventory; the Wal-Mart effect; the lower of peer production; and the rise of massively parallel culture. He demonstrates how Long Tail economics applies to industries ranging from the toy business to advertising to kitchen appliances. He gives the nine rules for operating in a Long Tail economy. And he provides a glimpse of a future that's already here.
    定价:90.00
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  • TOP PERFORMER
    作者:STEPHEN C.LUNDIN
    所属分类:进口图书>>进口图书>>其它图书(进口)
    出版社:HYPERION
    出版时间:20060101  上架时间:20071107
     In Top Performer, you'll meet Jim, a disciplined but uninspired sales manager. In London on vacation - his first in years - he meets a gentleman named Top Hat who tells him about a legendary Dublin street performer called the Rat Catcher, who engages his audience and effortlessly charms them into parting easily with their change. Jim is incredulous, and even a bit suspicious. But after a trip back home, and further frustration on the job, he's willing to do anything to break out of his rut of good-to-average sales and dogged but unfulfilling perseverance. Jim travels to Dublin, where the Rat Catcher tells - and shows - him some surprising secrets of his work ethic and his selling style. Jim ultimately realizes that he needs to Claim the Pitch, Mine the Mess, Choose the Close, and,most importantly, Juice the Jam (take a bad situation and use it to his advantage, like a street performer who turns a slip-up into the biggest laugh of the act). When Jim returns home, he's re-energized, having learned how to Build a Circle and Pass the Hat where it really counts - in his life, his relationships, and his workplace. Full of action-packed and sometimes hilarious descriptions of the real-life adventures of a street performer, this engaging metaphor will appeal to anyone in any position - and in any field, from banking to baking to busking. In the tradition of the bestselling FISH! series (which Stephen Lundin also coauthored), this is a deceptively simple story that contains profound advice - advice that will help make readers into Top Performers themselves!
    定价:90.00
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  • SULLIVAN'S JUSTICE
    作者:NANCY TAYLOR ROSENBERG
    所属分类:进口图书>>进口图书>>原版小说(进口)
    出版社:Hyperion
    出版时间:20050101  上架时间:20060719
     Her work for the Ventura County Probation Department brings Carolyn Sullivan face-to-face with the most depraved criminals, and serial killer Raphael Moreno is at the top of the list. But things get even darker when a single phone call propels her into a nightmare. Carolyn's brother, Nell, has discovered the body of his girlfriend floating in his swimming pool--and he's soon the prime suspect in her murder. Nell has an alibi: he was in bed with celebrity heiress Melody Asher. But when Melody refuses to back up Nell's story and the evidence against him mounts, the brother Carolyn thought she knew suddenly seems like a complete stranger. The key to everything seems to be Moreno,but getting inside his head is a dangerous game. Now Carolyn must find the courage to make the ultimate decision whether to risk the lives of innocent people or save herself and those she loves most...
    定价:58.00
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  • DISNEP'S CLASSIC STORYBOOK.
    作者:Disnep Press
    所属分类:进口图书>>进口图书>>原版小说(进口)
    出版社:Hyperion
    出版时间:20010101  上架时间:20050114
     For more than 70 years, Disney artists have interpreted stories and characters for the printed page by creating magical storybook illustrations like the ones reproduced in this special volume. Walt Disney"s Classic Storybook contains hundreds of examples of vintage Disney storybook art from the 1950s and 1960s, recently rediscovered in warehouses. Many of these stunning pieces were never printed on quality paper, so they are presented here, close to their original color and brilliance for the very first time. They represent some of the finest examples from the Studio"s golden years of book illustration, when Walt Disney enlisted his artists to draw and paint especially for children"s storybooks. Walt worked hard to ensure that this artwork lived up to his standards for quality and his desire to deliver Disney magic in a form he considered an important part of his legacy--children"s storybooks.
    定价:95.00
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